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Africa has clear and compelling drivers that are propelling its mobile market forward.

The combination of its physical vastness, lack of fixed line infrastructure and a fast developing economy means that mobile is much more than just a nice-to-have, it’s a critical part of everyday life. This need will become ever more acute: in our markets of Tanzania, DRC, Congo Brazzaville and Ghana alone, the population is projected to grow by some 27 million people in the next five years. That’s a greater increase than Western Europe, the USA, South America or Russia.

Equally, it’s the quality of these markets – not just the numbers – that interests us:


+47 million

Additional mobile subscribers (2018-2023)

+12,200

Additional points of service (2018-2023)



Driven by youth:

In our four operating countries, 71% of the population is under the age of 30. These are the users who adopt new technology, inspire operators to innovate, and drive data usage.

Urbanisation:

Markets’ populations are increasingly relocating, with over 20 million people projected to move to cities by 2022, driving demand for more connectivity and data.

The digital economy:

From Twitter and WhatsApp to online banking and Uber, digital mobile increasingly drives and serves how people lead their lives and make economic choices

Mobile-dominated internet access:

For most end-users, access to the online world depends on having a mobile. The ‘highest’ penetration of fixed line telecoms in our markets is in Ghana, at 3.2%.